NHTSA’s 2023 Labor Day Anti Drunk Driving Campaign

The National Highway Traffic Safety Administration (NHTSA) recently issued a press release about their upcoming Labor Day Drive Sober or Get Pulled Over campaign. With Labor Day on the horizon and summer coming to an end, motorists are being reminded to drive sober. According to the NHTSA, two-thirds of drunk driving crash fatalities involved a driver with a BAC of .15+ in 2021.  

This year, the Labor Day anti-drunk driving campaign is being funded by a $13.8 million paid media campaign. There will be ads running on television, radio, digital, social media and on billboards. The goal is to raise awareness about the dangers and consequences of drunk driving.  

High Visibility Law Enforcement Campaign  

Additionally, there will be high-visibility law enforcement campaigns running in areas in California and throughout the U.S. From August 18th through September 4th, law enforcement officers will be out in full force. There will be an increase in the number of DUI checkpoints and roadway patrols. The high-visibility enforcement campaigns are all about getting drunk drivers off of the roads and also detering drivers from getting behind the wheel if they’ve been drinking. 

The Data on Drunk Driving Crashes in The U.S.  

  • In 2021, drunk driving accounted for 31 percent of traffic crash deaths.  
  • There were 13,384 deaths caused by drunk driving in 2021.  
  • From 2020 to 2021, fatalities in alcohol-impaired driving crashes have increased by 14 percent.  
  • That was up four percent from the previous year’s data.  
  • About two-thirds of drunk driving crash fatalities involved a driver with a BA of .15 or more in 2021.  
  • Those crashes took the lives of 9,027 people in 2021.  

Drunk Driving Accidents in San Diego  

The NHTSA, along with other public safety and law enforcement agencies in California and throughout the U.S., are strongly urging drivers to stay safe and sober when they get behind the wheel this Labor Day and during the rest of the year. Car accidents caused by drunk drivers can be devastating, catastrophic and even fatal.  

If you have been injured or if you have lost a loved one in a car accident caused by a drunk driver in San Diego or anywhere in Southern California, contact the skilled and proven team at Harris Personal Injury Lawyers, Inc. at 1.800.GO.HARRIS for a free case consultation today.