The National Highway Traffic Safety Administration (NHTSA) is currently gearing up for National Distracted Driving Awareness Month in April. They will be running a paid media campaign from April 9-16, 2018. Additionally, state and local law enforcement agencies across the nation will be stepping up their enforcement efforts from April 12-16, 2018. This year, the focus is on the financial and personal burden of texting behind the wheel. The “U Drive. U Text. U Pay.” campaign is all about raising awareness of the economic and human costs of texting behind the wheel. This year, the media campaign is mostly targeted to men and women between the ages of 18 and 34, with an emphasis on female drivers.
Distracted Driving by The Numbers
In 2016, 3,450 people were killed in crashes involving distracted drivers.
- 2 percent of fatal crashes were reported as being distracted-related in 2016.
- Nine percent of drivers 15 to 19-years-old involved in fatal crashes were reported as being distracted at the time of the crash.
- Handheld cell phone use while driving is highest among 15 to 29-year-old drivers.
- Female drivers are most at risk for being involved in a fatal crash involving a distracted driver.
- Female drivers with a cell phone have been more likely to be involved in fatal distracted driving crashes when compared with male drivers every year since 2012.
Enhanced Enforcement Efforts
Motorists in California and all over the nation can expect to see law enforcement officers out in full force during the month of April, and especially during the enhanced enforcement period (April 12-15, 2018). Distracted driving isn’t just putting you at risk for a ticket, it’s also extremely dangerous. Sending or reading a text takes your eyes off of the road for an average of five seconds. At 55 miles per hour, that’s the length of a football field. You would never drive that far with your eyes closed, but that’s essentially what you’re doing.
Distracted Driving Accidents in California
Evidence of distracted driving isn’t always immediately apparent. If you suspect a driver involved in your crash was distracted, you should let your personal injury attorney know immediately. If you’ve been injured or if you’ve lost a loved one in an accident involving a distracted driver in San Diego, along with the Central Coast or in any of the surrounding communities, contact the skilled and proven team at Harris Personal Injury Lawyers, Inc. at 1.800.GO.HARRIS for a free case consultation today.