Click It or Ticket
With Memorial Day weekend, summer vacations and family road trips on the way, the National Highway Traffic Safety Administration (NHTSA) is hoping to get the word out about the importance of buckling up. The NHTSA is currently publicizing their annual “Click It or Ticket” safety campaign. This year, their national seat belt enforcement mobilization will be running from May 11 through May 31. They will be utilizing a two-pronged approach for increasing safety and awareness through paid media advertisements and an increase in enforcement efforts.
Seat Belt Safety Facts
• The current national seat belt usage rate is at 87 percent.
• The remaining 13 percent is an estimated 27.5 million people.
• In 2013, 9,580 unrestrained passenger vehicle occupants died in crashes across the U.S.
• An estimated 12,174 lives were saved by seat belts in 2012.
• From 2008 to 2012, buckling up saved an estimated 63,000 lives.
• In 2013, nearly half of all vehicle occupants who died in crashes were not buckled up.
• In 2013, 38 percent of all children ages 12 and younger killed in motor vehicle crashes were unrestrained at the time of the crash.
Awareness Through Media and Enforcement
This year’s advertising campaign will focus on cops cracking down on unbuckled motorists. Local and state law enforcement agencies across the nation will be stepping up efforts to enforce seat belts laws this month. The national mobilization of enforcement will run from May 18 through May 31. Cops and troopers across California will be taking a no-excuses approach to enforcement this year. This is a huge public safety issues, and drivers need to know if they don’t Click It, they will get a Ticket.
Seat Belts Save Lives
The most important thing to remember this summer and all year long, is that seat belts save lives. Don’t fall into any of the old seat belt myths, like having air bags is good enough or if you’re riding in a pickup truck, you don’t need to buckle up. These ideas are totally false, and get people killed. You need to buckle up, for every trip, no matter how short. You can’t control what other drivers are doing. All it takes is one impaired or distracted driver to send you to the hospital or worse, but you can be proactive about your safety by buckling up.