NHTSA’s Recall Labels Keep Car Owners Informed

A recent press release issued from the National Highway Traffic Safety Administration (NHTSA) is announcing a new standard label to be used on all mailings involving vehicle recalls. Since recalls are only effective when people know about them, the NHTSA hopes that these new labels will be easily recognizable. Spam mail isn’t just for your email inbox. Consumers get inundated with paper junk mail throughout the week too. These labels are going to be easily recognizable and attention-grabbing.

Anthony Foxx, the U.S. Transportation Secretary, hopes these labels will help drivers get on top of safety issues quickly. The sooner a person knows about a recalled part or product, the sooner he or she can get the issue addressed.

Labels Are Limited to Manufacturer Recalls Only

If you see this label, it’s not a marketing trick or junk mail. These labels are going to be limited to manufacturers’ recalls only. This consumer-protection measure will help people identify and distinguish between legitimate recalls and confusing marketing strategies. It’s not uncommon for unscrupulous companies to send out mailers regarding phony recalls. This is a scare tactic to get people to buy unnecessary and expensive products and services. When people see the new label, they can be sure they’re dealing with a legitimate recall. State and federal authorities, in conjunction with the NHTSA, are going to monitor the use of these labels, just in case, they are used inappropriately.

Empowering Consumers

The NHTSA has a variety of applications and tools available for empowering consumers and keeping them abreast of the latest traffic safety news. In addition to this new label, you can also download the SaferCar mobile application. Drivers can also check for open recalls on used cars with the NHTSA’s online search function. Finally, you can register your cars, tires and car seats with the NHTSA and get important email notifications regarding recalls and safety issues.

Roadway safety involves a variety of different factors all working together. It isn’t enough to just drive safely. Citizens need to stay up-to-date with recall information and important safety concerns. If a part or vehicle hasn’t had a recall, but you suspect something is defective, you can report that to the NHTSA too. Roadworthy safe vehicles are an important part of keeping California drivers and passenger occupants safe.

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